Institutional Partners

The long-term cooperation between ITA – Italian Trade Agency, Fiere di Parma and Federalimentare, is confirmed also for CIBUS 2022. ITA – Italian Trade Agency continues to support the trade fair system by renewing, after more than 18 years of shared activity, a consolidated synergy with CIBUS, aimed at supporting the internationalization of the agri food sector.

For the 2022 edition of Cibus, ITA worked at the scouting and invitation of 350 international buyers from 41 Countries who will visit the trade show and meet the exhibitors according to their growth strategies in their markets. At the Buyers’ Lounge, located in Hall 8, Trade Analysts from 15 Offices of ITA international network will be available to provide with information and assistance the companies who will be interested.

ITA has been providing information, assistance, consulting, promotion and training to the Italian SME from all industrial sectors, with a motivated and qualified organization and a widespread network of offices abroad (78 of which 64 Offices and 14 Points Correspondence), for over 90 years (1926). For the promotion of the national agri food sector, ITA organizes collective exhibitions of Italian companies in the main international trade fairs, single or multi-thematic workshops and seminars, training courses for buyers, chefs and offline/online promotions of the Italian products with the main large-scale retail channel.

In addition, ITA is a partner of several Associations, local Authorities and Consortia with which fosters the matching between the Italian food offer and the foreign specialized demand, also inviting buyers for incoming missions in order to make them know and closely appreciate the countless representative values of food quality, tradition and culture, as well as the Italian style and creativity that make products unique. Since 2015, with the launch of an innovative multi-channel strategy, ITA has been supporting the digital transformation of Italian companies through e-commerce and international platforms active on foreign markets.

For further information:

Retail and E-commerce
Food Industry and Agriculture
Wines and Spirits
Private Label
agro.alimentari@ice.it